Cute Sells

Everyone loves cute animals, especially in adverts. Oasis, who have a very refreshing take on marketing and consumerism, took full advantage of this and asked their fans if they have a pet cute enough to sell bottles of Oasis.

We took a different approach, using social media as a way to gather cute content for our campaign. The winners were selected via Facebook for digital OOH, and received a lifetime supply of Oasis.

We had thousands of entries, here are a few of the cutest.